Go Digital If You Want To Appeal To Private Equity
In a recent survey conducted by PwC, it emerges that digitising is high on the agenda for private equity houses. They are converting from analogue to digital not only their internal processes but are leveraging digital in all aspects of their portfolio businesses as well.
The survey was conducted among PE houses in western Europe that had assets under management of Euro 250 million and above.
44% named digital transformation as the highest impact trend on how they view potential investments. 89% have started off on digital transformation with UK and German firms being forerunners. 62% of participants believed that digital transformation creates sustainable value and most believe that digitally transforming a company will boost revenue and market position.
If you’re considering going digital, the time to do it is before seeking P/E funds. PwC’s report is free and is available here.