How venture investors play the PR game to get themselves better prices

by ExitAdvisor · 2nd September 2016

Are the large venture capital firms playing a PR game and crying armageddon in the industry simply to drive prices down so they can invest on more favourable terms? Is this what they’ve done before? James Mawson looks back over the last decade at who cried wolf and then went on to make acquisitions. And takes a closer look at the last 12 months.

If dealmaking is the sine qua non (indispensable action) of venture then one way to do this polishing is to play public relations well. A year on from the well-publicised warnings that “winter is coming” and “sub-prime unicorns” it is interesting to look at which firms helped stir the concerns and invested through them. read more at linkedin.com