Should You Sell To A Private Equity Investor Or Industrial Buyer?
Learn how financial investors differ from industrial buyers and the different approaches you need to take to sell to these very different beasts.
Corporates looking to invest often seek control over a company’s management and they make long term investments. Their reason for investing is to strengthen their company’s or their business group’s strategic abilities.
Financial investors mostly look to make a profit on the money they’ve invested, they often make medium term investments and they don’t want to manage the company.